Digital learning has become a part of our life due to the pandemic. All the activities related to learning, business, sales are being done online.
We at Anchrom also adopted digital means to carry out a large number of activities, from sales meetings with customers to online service support. Previously, we were conducting HPTLC seminars in association with Universities across the country which came to a halt in March 2020. During this period, we took an initiative of starting series of Webinars with Universities, Govt. labs and Private companies on CAMAG HPTLC: technique and its multiple applications. We purchased the Zoom Webinar license that can accommodate 500 students in one Webinar session. The industry and academia covered by us was as follows:
The initiative was started in May 2020 and in one year, by May 2021; we covered 18,017 students and industry professionals by conducting a total of 168 Webinars. The various topics covered were as follows:
The positive feedback received from both industry and academia has motivated us to continue the series of webinars which was initially planned for one year.